Retail & Fashion, Product Promotion
How Canadian clothing brand Whistle and Flute is using Temporary Tattoos to promote their brand
Whistle & Flute is famous kids Wear Company based out of Canada which believes in designing innate clothing lines exclusively for kids rather that opting for a smaller version of adult clothing. The owners Miranda and Ryan, both designers started off with a vision to provide kids their unique style of appearance. Each and every aspect right from fabric selection to original artwork is taken care at the company.
Whistle & Flute designs are deeply influenced by the likes and dislikes of kids. Even more, they are consistent with the same characteristics in the marketing department. W&F, always finds a way enough attractive, to sell their clothing to children. This time the offer was custom temporary tattoo sheets. For the latest promotions, the Canadian brand had pre-ordered these sheets with tattoo designs which focus on their brand identity. The temporary tattoo designs reflected the exclusive designs by the brand and were launched keeping in mind that kids would love to wear their favourite brand on their skin. However, adding to the marketing strategy, they gave away sheets to those customers whose orders were of $75 or beyond.
Customised Temporary Tattoos - Whistle & Flute Canada
The idea of promotions using temporary tattoos is a time tested one for attracting little ones. Temporary Tattoos are worn by children with utmost delight and they love to flaunt it on their bodies. On a serious note, having a tattoo is a matter of pride for child in his gang, and with a tattoo depicting a favourite brand one can imagine the happiness of the child. The kind of response which W&F garnered, both during and after promotions was overwhelming. They were showered with praises and love even on the social networking sites by the moms who were gifted these tattoos. Some Instagram snapshots are pasted below:
Image Source - W&F Instagram Page
Image Source - W&F Instagram Page
This is just a case of kids focussed clothing brand. Further, any brand can order their custom made temporary tattoos anytime from Gumtoo as it would a better idea to connect to their target audiences. This is so because temporary tattoos are one of those tiny things which are loved by people of all ages. Cost effectiveness is yet another reason to go for brand promotion through tattoos. The procuring cost for customized temporary tattoos is very less as compared to other gifting articles used for brand promotion. Hence, the customer need not pay much to grab the tattoo gifts as in case of W&F. Eventually, companies with low budgets can also opt for such promotions and that too without getting overloaded.
Image Source - W&F Facebook Page
Conditional distribution of tattoos as done by W&F is just one way to use them for promotion. Brand can even chalk out some other creative ideas like contest etc. to use tattoos for promotion. The quality of tattoos manufactured by Gumtoo is at par with international standards hence they are safe for all age groups.

Let your brand spread wings with temporary tattoo assisted promotions!!!

If you are a retail fashion brand looking for cool temporary tattoos for product promotion feel free to contact us. Our temporary tattoo experts can provide you affordable solutions that will suit your budget. Mail us at to get more details.